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2015 Big Ideas Winners Announced!

The 2014-2015 Big Ideas Contest received a record number of applications from 201 teams representing over 700 students across nine UC campuses and 17 other universities. The teams presented hundreds of innovative ideas to address today’s most pressing issues—from the need for financial literacy among U.S. students facing college debt to the best way to produce sustainable energy in rural Kenya. On May 5, 2015 the 46 award winning Big Ideas were announced (summaries are below.)

Categories

Clean & Sustainable Energy Alternatives

Sponsored by: Berkeley Energy Climate Institute; Blum Center for Developing Economies
Feces to Fuel: Saving Trees, Budgets, and Lungs (1st Place)
Team Members: Catherine Berner, Emily Woods, Fiona Gutierrez-Dewar, Ken Lin, Andie Biggs (UC Berkeley)
The increased market demand for household cooking fuel in Kenya provides an opportunity to improve livelihoods and the environment. This project unlocks the potential in human feces and other waste streams by transforming it into an affordable household cooking fuel. Sanivation, a partner organization, produces charcoal briquettes derived from human and agricultural waste that is cheaper than traditional charcoal. These fuel briquettes produce less smoke than traditional charcoal, consequently reducing the users’ exposure to toxic fumes and reducing indoor air pollution. Feces to Fuel aims to aid Sanivation with the technical and design work necessary to expand their business and scale production to 180 tons of fuel derived from waste products per month.
The Biodiesel Project (2nd Place)
Team Members: Apurva Pradhan, William Mavrode, Jingting Wu, Christiaan Khurana, Xingkai Li, Andrew Cho, Jay Yostanto (UC Berkeley)
The goal of the Biodiesel Project is to provide UC Berkeley with a sustainable means of acquiring biodiesel as a cleaner, alternative energy source for use in campus vehicles and equipment. This self-sustaining initiative will provide a fulfilling hands-on experience for Berkeley engineers, educate Berkeley students about renewable energy resources, and reduce the consumption of fossil fuels. This will be accomplished through the recycling of waste cooking oil (WCO) from local campus dining facilities. The process involves filtering the recycled oil and producing biodiesel product through chemical reaction. The biodiesel product will then be stored and made ready for campus distribution. Ultimately, the project will not only make UC Berkeley a more sustainable campus, but will also educate and inspire the Berkeley community to turn towards green energy and sustainability.
Equa (3rd Place)
Team Members: Sean Anderson, Nathan Topolanski, Kean Amidi-Abraham, Abdo Boukhalil (UC Berkeley)
In times of drought, reducing water use is crucial. The product, Equa, will raise awareness by collecting and displaying real-time data during showers to inform users of their water consumption. Easily attached to a shower wall, Equa displays real-time user data including temperature, liters of water used, and carbon dioxide emissions that are based off of how much energy is being used to heat the water so that the person in the shower will know how much water and energy he or she is using. By visualizing the resources being consumed, the user will change his or her behavior in order to reduce his or her environmental impact. This simple investment will thus pay for itself over time and increase awareness of users’ impact on the environment.
Bacteriophage-based Generators for Portable Electronics (Honorable Mention)
Team Members: Sandya Iyer, I-chin Wu, Mingle Tong (UC Berkeley)
Providing reliable, sustainable and environmentally friendly energy is a significant global challenge today. The International Energy Agency (IEA) estimates that the energy consumption for consumer electronics will be doubled in 2022. Since these electrical devices are predominantly battery driven, it creates a large environmental burden. In addition, the renewable energy solutions currently proposed (such as solar panels and PZT materials), are not environmentally benign. This project seeks to reduce this environmental burden by developing a bacteriophage-based piezoelectric generator to convert the human body’s daily activities (such as walking) to electricity. Since bacteriophage is a natural material and biotechnology techniques enable large-scale fabrication of gene-modified phages, it potentially offers an environmentally friendly and simple approach to green-energy generation. This project hopes to develop such phage-based electrical generator to power electrical devices by harvesting peoples’ daily movements.

Conflict & Development
Sponsored by: The Center on Conflict and Development at Texas A&M University; The U.S. Global Development Lab; USAID’s Higher Education Solutions Network; The Blum Center for Developing Economies
The Somo Project (1st Place)
Team Members: Amelia Phillips, Joshwa Tambo, George Rzepecki (UC Berkeley)
The Somo Project’s mission is to identify, train, fund and mentor entrepreneurs looking to drive social change by building enterprises in their own low-income urban communities. This project seeks out talented individuals with vision, drive and a concrete plan to change their communities from within. Focusing on taking a long-term, investment-focused approach, the project will identify focus areas that have long-term importance to a community, such as health, education and the environment. The project will identify and build partnerships with local grassroots leaders to establish Somo’s presence and local platform. The project aims to prudently allocate capital and mitigate risk by seeking partnerships with only a limited number of excellent entrepreneurs (5 -15) in each start-up class. The focus is simple: seek entrepreneurs who can build sustainable, socially focused franchises, and who have a long runway of growth ahead of them.
Kuy Kuitin: Mitigating Indigenous Conflicts Through Education in Chile (2nd Place)
Team Members: Cristobal Madero, Daniel Cano (UC Berkeley)
The Mapuche conflict of Southern Chile confronts Mapuche indigenous communities that fight to recuperate their lost territories against the Chilean state. National mass media outlets have been misinforming the national population about the causes of the violence labeling the Mapuche movement as “terrorism.” However, specialists are in agreement that this is not the case and the roots of the present Mapuche struggle are historical. The objective of this project is to design a pilot scheme that aims to “re-educate” the misinformed Chilean upper-class, based in the northern capital of Santiago, about the history of the Mapuche conflict. Four teachers selected from a poll of 10 elite high schools will spend ten days working with the school community learning how history is taught and lived in the context of where the conflict unfolds. These teachers will stay with a host-family of the school, learning about the Mapuche conflict, “on the ground”. The four teachers will then come back to their educational communities in Santiago to transmit their experiences and design a project to aid the Mapuche educational community that hosted them. The whole process will be recorded by a documentarian and then released as a documentary film.
LGBT Cultural Competency Training (3rd Place)
Team Members: Aaron Kitchens, Beth Rollow, Amanda Hull, Erin Rivas (Texas A&M University)
This project seeks to create a set of electronic training modules that can be taken by individuals who work with LGBT refugees and asylum-seekers anywhere in the world. These trainings would help eliminate inherent bias, misinterpretation, and discrimination present in these systems toward LGBT individuals. The modules would be made available in a variety of formats to ensure that compatibility issues do not hinder these efforts. The project would focus on NGO’s and government agencies in Texas and in Nairobi, Kenya because of the overwhelming need that has developed due to the political climate in that region. By establishing a non-profit in the U.S. with the sole purpose of developing this training program and getting it into the right hands, this project ensures that anyone working with refugees has the proper level of education to complete their jobs effectively. The program would serve the additional purpose of identifying those who are overtly discriminatory toward this population, and allow officials to steer LGBT refugees toward safer and more accepting environments.
Youth Ag-education Innovation Cooperative (Honorable Mention)
Team Members: Juan Whiting, Josh Davis, Levi Brewer, Nate Haight, Shiva Thompson, Andy McArdle (Texas A&M University)
This project seeks to establish a Youth Ag-education and Innovation Cooperative (YAIC) to empower at-risk youth by putting them in the position to work side-by-side with their peers. By including a constitution and by-laws, this program will give young farmers ownership of their ventures so they gain leadership, teamwork, and communication skills within a democratically led institution. YAIC will partner with a local Rwandan NGO, Building Bridges to Rwanda (BBR), and a private American aquaponic company, WeFeedUs, to establish agri-tourism study abroad programs with four American universities. The fundamental goal is to help youth change their negative perception of agriculture through a participatory community-based curriculum program within the framework of a successful agricultural cooperative.

Creative Expression for Social Justice
Sponsored by: Incremental Student Services Fee; The Blum Center for Developing Economies
Responsive City Lights: Urban Streets as Public Spaces (1st Place)
Team Members: Andrew Chong, Wenqin Chen, Ellen Van Wyk, Seongtaek Lim, Yuxin Chen (UC Berkeley)
Responsive City Lights uses interactive light installations to enhance the perception of streets as engaging public spaces. The project implements Crime Prevention through Environmental Design principles by increasing foot traffic and pedestrian interaction, bringing the internet of things into urban spaces to help fulfill a vital social need. The interactivity of the lights creates activity support for legitimate uses for previously “unclaimed” sections of the street, of curious pedestrians interacting with the lights, particularly children and their families. Through installations that engage residents and pedestrians, and provide a source of expressive and meaningful diversity in an otherwise uniform environment, the project ultimately seeks to provide a rich, additional tool to communities in order to enliven and enrich their streets and pathways as public spaces.
Amplify Impact (2nd Place)
Team Members: Ashley Lohmann, Blair Scanlan, Mohammad Abu Musa, Anupam Jindal, Emma Jones (UC Berkeley)
Amplify Impact raises global awareness about social innovation in the Middle East by providing an online platform for nonprofits and socially minded for-profits to produce and distribute story-driven, low-cost videos. The platform guides users through a process for identifying their core values and outreach objectives, building a compelling narrative, connecting with local filmmaking professionals or volunteers, and sharing the finished product. In addition, the platform provides video viewers with a means through which to connect and share the causes they care about. The platform also identifies the types of talent needed for a given video and offers users the option to work with professional talent or select their own volunteers. The Amplify Impact team envisions a world where initiatives that are catalyzing opportunity, hope, and positive change receive the attention they deserve. Focus is on the Middle East for now; however, Amplify Impact hopes that the platform can be a model for spanning other cultural and physical divides around the world.
AfroArt East Africa: Artist Stories (3rd Place)
Team Members: Susan Eberhard, Mugo Mutothori, Nenneya Shields, Dane Verrtah, Kun-Hyoung Kim, Jordan Hosmer-Henner (UC Berkeley)
The urban arts centers of Nairobi, Kigali, Dar-es-Salaam, and Kampala are hubs for thousands of young and established visual artists, many of whom work in collectives or group studio spaces. The work coming out of East Africa is radiant and intelligent — it reveals slices of contemporary life from incisive, humorous and optimistic perspectives. It also varies widely in form; from painting, sculpture, and assemblage, to installation, photography, and digital media. Through on-the-ground fieldwork, this project plans to launch a one-month intensive documentation project in Summer 2015 to collect stories from the East African urban arts centers of Nairobi, Kigali, Dar-es-Salaam, and Kampala. These materials will be used to produce a series of short videos. The videos, photographs, and interviews will be presented together on the AfroArt East Africa website (www.afroart.us). An expansion of this project in the future will be used to assemble the short videos into a feature-length documentary, which will be presented in the United States, film festivals and other relevant venues.

Food System Innovations
Sponsored by: Berkeley Food Institute; UC Global Food Initiative; Global Center for Food Systems Innovation, Michigan State University
Bahay Kubo – Gardens of Living Tradition (1st Place)
Team Members: Aileen Suzara, Michelle Domocol, Stephanie Line (UC Berkeley)
Bahay Kubo (“Little House”) revitalizes Filipino food and culture to promote health through the creation of a culturally based garden and culinary arts program. Bahay Kubo’s purpose is to lift up sustainable, healthy Filipino food practices that can ignite a culture shift towards good health. This will be accomplished by 1) culinary and nutrition education 2) the act of growing food and 3) building community through food and cultural exchange. Bahay Kubo is aware that there are a number of existing projects and programs in nutrition, cooking, farm and garden-based education. Bahay Kubo is distinct and unique because it targets underserved Filipino/American youth, while also promoting culture as an essential factor to food systems transformation.
m-Omulimisa SMS Services (1st Place)
Team Members: Linlin Liang (Michigan State University)
The ubiquitous presence of mobile phones in Uganda presents an enormous potential to transform the lives of small-scale farmers if well leveraged. m-Omumilisa is a mobile and web based platform that allows farmers to interact with extension officers in their local languages effectively and efficiently. This platform allows a farmer to type text messages about any agricultural problem and sends it to a telephone short code. Then, the message will be delivered to a web-based database, where registered extension workers can reply correspondingly. Once the questions are answered, the answers will be instantly sent back to the farmer’s mobile phones.
Mulungwishi Fertilizer App: Feature Phone App to Help Farmers in DRC Apply Appropriate Fertilizer Rates (2nd Place)
Team Members: Christopher Thomas (Texas A&M University)
Farmers in the Democratic Republic of Congo have no access to soil testing to help them determine soil fertility needs. As a result, application of the appropriate amount of fertilizer is very difficult. There is currently no method for farmers to adjust for differences in plant population or anticipate higher yield when planting hybrid seed versus the open pollinated varieties typically planted. Difficulty also arises whenever a farmer desires to plant his or her corn seed closer or farther apart or when they make changes to account for different fertilizer sources. To overcome these difficulties, this project proposes the development of a phone application that would enable small-holder farmers to employ yield goals, split the application of N fertilizer, and adjust fertilizer application rates for changes in plant population, plant seeding rates and variety used. Many smallholder farmers in DR Congo either own or have access to a cell phone capable of running applications. Incorporating these agronomic calculations into a simple-to-use feature phone would enhance farmer access to this agronomy in a simple to use technology in a way that would increase the likelihood that farmers would adopt it.
Foodful.ly (3rd Place)
Team Members: Brianna McGuire, Jeff Kessler, Justin Woodjack (UC Davis)
In this time of plenty, many throw out their food ¬ mostly because they do nott know how to cook it, or they do not remember what they have bought. Foodful.ly works to stop food waste by addressing these two use problems – tracking food purchases using e-receipts and sending spoilage reminders and recipes with cooking tips. This project proposes a solution that tracks food purchases, models food spoilage, and simplifies meal planning. Foodful.ly is a web service and mobile application that, when associated with a credit card or email, tracks food purchase from the point of purchase using increasingly available electronic receipts. These electronic receipts are parsed quickly to a user’s inventory, and users are alerted when items are most likely to spoil according to independently developed spoilage algorithms. Recipes are sent to users based on learned preference and cooking experience level that uses these likely-to-spoil foods, minimizing the amount of food waste and time spent planning meals. This will ultimately result in health benefits and cost savings for users, as well as more time to spend living fully.
Low Cost Scientific Data Drones for Enhanced Melon Productivity and Security (3rd Place)
Team Members: Tiebiao Zhao, Brandon Stark, Jacqueline Clow, Jad Aboulhosn, Connie Lim, Thomas Thayer, Andreas Anderson (UC Merced)
The SmartMelonDrone project will use low-cost unmanned aerial vehicles (UAV) to help manage both the quantity and quality of melon produce. The platform, capable of multispectral imaging, together with image post-analysis software, will support field management, including nitrogen stress detection, water stress detection, pest monitoring, yield estimation, small animal activities, etc. Firstly, real-time imagery with high spatial resolution (centimeters) can be acquired for growing melon by RGB, near infrared (NIR) and thermal infrared (TIR) cameras. Based on this analysis tool, information about nitrogen stress, water stress, and status of crop, weed, insect and disease can be extracted for optimized fertilizer, irrigation, precision application of insecticide, fungicide and herbicide, respectively. Meanwhile, grazing animals are also monitored to prevent introducing pathogenic bacteria into the soil. In addition, pre-harvest and harvest yield estimations will be determined for production decisions.
Saidia na Mazao: A Solution to Post-Harvest Losses in Nanyuki, Kenya (Honorable Mention)
Team Members: Aisha Ali, Ian Taylor Jr., Nathaniel Kado (UC San Diego)
Many small-scale farmers in Kenya lack access to adequate storage facilities that could keep their produce fresher, ultimately reducing high post-harvest losses while increasing their earning potential. This project will lease refrigeration space to farmers in Nanyuki, Kenya at a fair price and in an ideal location while using low-cost solar energy. The Saidia na Mazao initiative plans to purchase three solar-efficient refrigerators and install them in a rented space equipped with solar power technology. Transportation in these areas can be erratic; often short distances can take longer to cover and, as a result, produce spoils in-transit. Agricultural traders with trucks and cold storage facilities use this fact as an opportunity to underpay farmers. This project’s goal is to ensure small-scale farmers regain control by providing them with an easily accessible stopping point where they can safely store their perishable produce.

Global Health
Sponsored by:The U.S. Global Development Lab; USAID’s Higher Education Solutions Network; The Blum Center for Developing Economies
Clean water for crops: as simple as sand and seeds (1st Place)
Team Members: Ezequiel Santillan, Kyle Fuller, Solange Astorga, Lisa Marroquin (UC Davis)
Slow-sand filtration (SSF) is a tertiary treatment process that has been widely used for drinking water treatment. This technology has yet to be applied to wastewater treatment on a large scale. Pathogen reduction can be further enhanced by the addition of seeds from Moringa oleifera (a typical tree in Guatemala), which have proteins with antimicrobial properties. This project proposes to construct and operate a pilot-scale slow seed-sand filtration system at UC Davis to assess the feasibility of this technology, then to build a pilot-scale system in Sololá, Guatemala in order to adjust the system to local conditions. If successful, the pilot project will serve to encourage the community to build a full-scale treatment system.
Visualize: Saving Lives with Training for Cervical Cancer Screening (1st Place)
Team Members: Julia Kramer, Abhimanyu Ray, Karan Patel, Betsy McCormick (UC Berkeley)
Every year cervical cancer causes 275,000 deaths worldwide. Screening for cervical cancer significantly reduces this mortality rate, given that most cervical cancer cases caught early are treatable. Visual inspection of the cervix with acetic acid (VIA) is a low-cost and effective method to screen for cervical cancer. VIA is not widely used, however, due to a lack of training and awareness of the method. With proper training and follow-up, VIA can avert 68% of cervical cancer related deaths; thus saving an estimated 150,000 lives in low and lower-middle income countries. The aim of this project is to design and implement a trainer and training program to teach VIA to midwives in Ghana, implementing three phases. Phase 0, which has already been completed, was to develop a low-cost, low-fidelity simulator to assist in training of midwives on VIA. Phase 1 is to develop an implementation plan to launch this program in Ghana and begin training a small group of midwives over the next year. Phase 2 will leverage the initial target group of midwifery students and train them to teach VIA to other midwives in Ghana. This allows more women to get screened for cervical cancer and detect pre-cancerous cells early, thus allowing these women to get the treatment they need to save their lives.
A Novel Approach to Remediate Groundwater Fluoride Contamination in Nalgonda, India (2nd Place)
Team Members: Katya Cherukumilli, Anustubh Agnihotri, Sneha Sheth, Suraj Patel, Amrit Acharya (UC Berkeley)
Globally, 200 million people are at risk of developing dental/skeletal fluorosis by drinking groundwater containing toxic levels of fluoride that surpass the WHO limit. Although many defluoridation technologies have proven to be effective in labs, most are technologically and/or culturally inappropriate for remote rural areas like Nalgonda, India. Given the pressing need for a more sustainable removal method, this project proposes to: I) use raw bauxite ore to develop a defluoridation technology that is locally sourced and affordable, highly effective, culturally appropriate, technically feasible, robust, and requires minimal operation/maintenance, and II) design business models based on successes and failures of previous services targeted at low-income users to provide a reliable source of defluoridated water at an incremental price that encourages user uptake.
MAMA-OPE (2nd Place)
Team Members: Besufekad Shifferaw, Olivia Koburongo, Power Mukisa, Brian Turyabagye, Namwase Angella, Akangumya Viola (Makerere University)
MAMA-OPE proposes to develop a cell phone based lung-monitoring device that could be used to radically improve the early diagnosis of pneumonia. The affordability and wide availability of cell phones make them an innovative platform for the development of simple medical diagnosis capabilities for use in the field. This is especially true in under-developed countries where skilled medical practitioners and their most sophisticated devices are often thin on the ground. The cell phone based prototype, coupled with specially developed cell phone applications, will make possible a detailed analysis and preliminary diagnosis of individual lung crackles through digitized audio obtained from the patient’s chest. To ensure that the lung sounds are of sufficient signal strength, the team intends to couple the cellphone to a modified passive stethoscope. In addition, the stethoscope will be embedded in a vest to ensure continuous monitoring. Since the recorded sound can be stored on the cell phone as a digital file, it can be sent later on for expert analysis through the cloud.
Hombres Verdaderos (3rd Place)
Team Members: Nerissa Nance, Aarthi Rao, Jairo Alexander Martinez, Luz Vanessa Sanchez (UC Berkeley)
This project will improve women’s health outcomes by stopping domestic violence (DV) before it starts. Leveraging behavioral tools, the program engages young, at-risk adolescent boys, ages 11 to 14 years old, from poor districts in Barranquilla, Colombia. Through workshops and youth-driven media campaigns, the boys will learn about DV prevention and become advocates for change. Participants will undertake a month-long series of play-based workshops on relevant themes, including power, oppression and the effects of gender expectations. The project will enlist older adolescent volunteers to help lead the workshops and create positive role models for the boys. The campaigns will be designed by the students with the help of the volunteers, and will be disseminated to each participant’s online social circle. If this pilot program is successful, it could be scaled-up regionally by the Ministry for Women and Gender Equality in the Atlantic region of Colombia.
Keti Klaba: A Safe Place for Girls (Honorable Mention)
Team Members: Catherine Johnson, Laura Pugh, Allison Prell (College of William and Mary)
Keti Klaba addresses mental health in Nepalese girls through interactive lessons and community service. Led by Nepali university women, and supplied with adaptive kits of lessons and resources, these clubs provide girls with strong role models, incentives to stay in school, and increased social support from peers and community members. Mental health is a sensitive topic in Nepal, so this program will focus on building general social support to avoid the negative impacts of stigma surrounding programs that address mental health. Through interactive lessons and community service, the central goals of the Keti Klaba (Girl’s Clubs) project are to improve the mental health of pre-adolescent girls in Nepal, and to provide an incentive for girls to continue their education. By the first year, the project will establish 2 Keti Klaba in Nepal.
Project Drsti: A Sustainable Method for Alleviating Vitamin A Deficiency (Honorable Mention)
Team Members: Kara Bresnahan, Christopher Johnson (UC Berkeley)
This project proposes an innovative strategy to alleviate Vitamin A (VA) deficiency in the developing world by harnessing the metabolic power of a probiotic bacterium, Lactobacillus casei. By engineering L. casei to produce provitamin A (β-carotene) during yogurt fermentation, the team can develop a safe and sustainable method of increasing dietary intake of VA. This provitamin A biofortified (i.e., enhanced) yogurt can support VA status and benefit the health of populations in India who consume yogurt as a staple. Moreover, the bacteria strain can be produced inexpensively, freeze-dried into a room-temperature-stable powder, and seamlessly integrated into existing yogurt production cycles. As L. casei is common in many different fermentations processes, this strain could be adapted for use in many other human and animal food sources. Once this strain becomes established in a fermentation system, it will self-perpetuate to ensure a sustainable source of dietary β-carotene.

Improving Student Life
Sponsored by: The Associated Students of the University of California (ASUC)
UC Berkeley Financial Literacy and Economic Justice Conference (1st Place)
Team Members: Alex Mabanta, Nona Penner, Judy Li, Nicholas Wu, Jessie Wu, Urvashi Malhotra (UC Berkeley)
TThe “UC Berkeley Financial Literacy Conference” will be an annual, day-long, free campus-wide event open to the first 250 college students who register. On the day of the conference, facilitators from dozens of student and campus organizations, UC Berkeley faculty, and community partners will host a projected fifteen lectures and workshops on various aspects of financial literacy and topics on socioeconomic inequality. Core workshop topics will include an introduction to tax return filing, planning a personal budget, navigating student financial aid, and tackling the rising cost of tuition and housing. In the late afternoon, students will convene for a keynote address. Finally, attendees will reflect on the entire conference by completing impact evaluation surveys and participating in reflection sessions moderated by conference organizers.
SeedEd Capital (2nd Place)
Team Members: Camilo Ossa, Elizabeth Mossessian (UC Berkeley)
SeedEd Capital’s mission is to provide responsible funding alternatives for disadvantaged students in Alameda County interested in pursuing higher education and to provide an impactful service opportunity for UC Berkeley students. Through a grant-based program, accompanied with mentoring, tutoring, and professional development curricula, promising high school students in the Oakland community will be selected as Seeds and supported financially and emotionally through their academic endeavors. In an attempt to reduce the lack of access to education, SeedEd will support students that show promise during high school and provide a holistic mechanism that will accompany them from high school until the culmination of higher education. The organization will take advantage of crowd-funding to support its financial needs and obligations and simultaneously use Shared Income Agreements as a source of revenue and sustainability.
Special Lessons in Neuroscience (3rd Place)
Team Members: Bridget MacDonald, Sabrina Erloff, Matt Boggess, Sofia Dhanani, Elizabeth Kon, Satya Vedula, Edfil Dulay, Kaylee Burns, Jessica Bermudez (UC Berkeley)
To address the inequality in educational opportunities provided to children of lower income areas and school districts, this project is designed to harness the potential of young minds, and provide resources to inspire and encourage pursuit of further education and the largest ambitions of these students. Through its student organization, the Cognitive Science Student Association, the team has developed and piloted an engaging neuroscience course designed for elementary and middle school students. The lesson is entitled “Feel Real Brains” and lasts approximately one hour in length. At each lesson, a hand full of UC Berkeley students will come into a classroom, and give an interactive lesson on what it means to study neuroscience, and all the ways the brain affects health, thoughts, and daily life. This project proposes to expand the existing program. In addition to coordinating and facilitating its outreach efforts between schools, the team seeks to design a website through which teachers, students, or parents can submit requests for lessons to visit their school.
sideProject (Honorable Mention)
Team Members: Antonella Higa, Ye Sil Kim, Annie Wang (UC Berkeley)
sideProject would like to introduce the new-age resume: a dynamic, “3-D” professional profile that not only displays work history but also demonstrates employability skills. Currently, the resume as a job application tool limits applicants from displaying their full capabilities and restricts employers from getting a holistic view of their candidates. This project is reinventing the resume by creating a networking platform that enables users to showcase their skill sets through small “Projects.” A Project resembles a case competition or company-sponsored contest with a prize incentive that requires users to submit proposals to a live business problem within a given time frame. Each Project will be individually designed with a sponsor, and coded with the set of skills necessary for a complete proposal. Upon submission, the sponsor’s logo and corresponding skills will be linked to the student’s profile (AKA their 3D resume) as recognition for their work. sideProject arms students with the tools to realize their own potential and more accurately reflect their individual skill sets.

IT for Society
Sponsored by: Center for Information Technology Research in the Interest of Society; Blum Center for Developing Economies
BCAPI (1st Place)
Team Members: Stephen Frey, Pierre Karashchuk, John Naulty, Kelly Peng, Tomas Vega (UC Berkeley)
Millions of people with physical disabilities lack control of their bodies but still can control their minds. Recent advancements in Brain-Computer Interfacing (BCI) have enabled people with physical disabilities to drive wheelchairs, write, and communicate. The BCAPI team is developing a powerful software and hardware package that will enable technology developers and researchers to create a range of BCI-enabled assistive technologies. Through extensive and research in the field, the team has identified the key problems that limit BCI assistive technology development and has made significant progress in addressing these issues.
Lifenik (2nd Place)
Team Members: Tchiki Davis, Michael Davis, Dav Clark, Brett Ford, David Klonsky (UC Berkeley)
In the United States, suicide rates have increased 60% over the last 50 years, depression is predicted to be the second-most prevalent health condition in the world within 5 years, and 1 in 3 regular kids have already engaged in self-injury by the time they reach adolescence. Just like learning math or a foreign language, research has shown that practicing a certain skills can lead to greater emotional health, well-being, and fewer mental health issues. Lifenik is a research-based web and mobile application that makes online kids games and activities that strengthen neurocognitive processes that promote emotional health. It aims to develop fun, accessible, and affordable programs for children with no way to prevent or treat mental health issues.
TIRO (2nd Place)
Team Members: Timothy Meyers, Faye Ip, Sophia Lay (UC Berkeley)
TIRO is a hotline management system designed to give small NGOs serving vulnerable clients in China better record-keeping and reporting capabilities, ultimately improving the efficiency and sustainability of their services to create greater impact. TIRO’s approach is to equip NGOs that operate hotlines with better, lower-cost tools for record-keeping and report-making. Because phone-based consultations remain the most integral part of labor NGOs’ operations, the team is developing a mobile phone application to manage information that surfaces through their hotlines. The solution is based on an Android app that hotline operators can use to log conversation content and retrieve call details. An accompanied web application will permit NGOs to generate reports featuring demographic, caller relationship, and service provisioning metrics.
Aqua Power: Feed Forward to a Secure Water Future (3rd Place)
Team Members: Thulasi Narayan, Thuria Narayan, Jacob Tomy (UC Berkeley)
Water is a precious resource and is vital for all forms of life. In California, 34% of all non-farm use water is used for residential purposes, of which 40% is used in showers, baths and in faucets. Aqua Power aims to address these water shortage challenges by developing an easy to install, low cost device that will provide real time information on the quantity of water used, track cumulative water used per day with the ability to set water saving goals, compare performance with neighbors, and track progress in a social setting. The product aims to achieve water use reduction using a combination of technology and social engineering, and is based on the concept that providing instantaneous feedback is the most effective change agent.
Smart Diaphragm (3rd Place)
Team Members: Huzaifa Beg, Danielle Chou, Sita Kumar, Rahul Nayak (UC Berkeley)
Vaginal infections in pregnant women pose two major health risks for the unborn child: preterm birth and vertical transmission of infection. Currently, there are limited options that accurately monitor vaginal conditions. The Smart Diaphragm team, collaborating with clinicians and scientists at UCSF, plans to incorporate pH and temperature sensors to ascertain vaginal health and incorporates wireless technology for real-time physician monitoring. The team will develop a prototype that it will test utilizing a bench top lab model of the intra-vaginal environment within over the next year. Its long-term goal is to transition the device to a wireless system so patients can eventually connect to physicians without visiting the clinic.
OhMyCause! (Honorable Mention)
Team Members: Shyam Kumar, Nicolas Ma, Durgesh Maru, Thomas Vignon, Martin Bednar (UC Berkeley)
OhMyCause! is a web platform to connect individuals with causes (and non-profits) of their interest. It is a one-stop place that presents curated information and stories about causes, and helps individuals find the perfect place for them to make their social impact on the world. OhMyCause! aims to redefine the world of philanthropy by making caring for causes a mainstream and personalized activity for anyone, anywhere and anytime. In order to make caring for causes a mainstream activity and to increase this engagement in the volunteers’ communities, the team supports volunteers to create Social Impact Resumes that help them present and share their stories of community and social service experiences – and provides recommendations of new volunteer activities based on volunteer’s goals, skills, location, and social network.
Piezoelectric Shoe Sole GPS Tracker (Honorable Mention)
Team Members: Angie Wang, Henry Wang, Philip Brown, Louis Kang (UC Berkeley)
In an effort to fight child trafficking in developing countries, Piezoelectric Shoe Sole GSP Tracker endeavors to manufacture a low-cost and ergonomic children’s shoe with an embedded GPS data logger powered by piezoelectric materials. The technology will provide a powerful, more reliable, energy efficient tracking solution to the growing child abduction epidemic. The team will engineer materials that can be manufactured with little to no impact on the environment, generate a nominal amount of chemical waste, produce significant electrical current and be robust enough to withstand the stress and strains of everyday use. The project will also utilize a One-for-One revenue model made popular by the retail company TOMS; it will deliver a pair of our shoe soles to a child in need for every sale made.

Mobiles for Reading
Sponsored by: All Children Reading: A Grand Challenge for Development; United States Agency for International Development(USAID); Higher Education Solutions Network
Creating Decodable Readers in Haitian Creole (1st Place)
Team Members: Sandra Edwards-Thro, Lydia Boike, Aidan Fielding, Zhane Richardson, Gonzalo Odiard (College of William and Mary)
This project employs local teachers to create and teach reading materials that integrate Haiti’s mother-tongue language and native culture. At its core, it is a software application that enables writers to create books for beginning readers using a systematic phonics approach. Based on customized wordlists for sequential texts that start with the most basic letter-sound patterns and build to more complex ones, the app recommends or discourages words based on the level of reader the teacher is writing for. The books will be stored digitally on a server that students access with laptops. The project has selected Lascahobas, Haiti as its pilot location because several elementary schools there have already received laptops that are going unused. Teachers at three schools will use the app to produce books for a reading intervention program that they will then conduct over the summer. The process of creating books for their own classroom based on sound literacy acquisition principles will make them more capable of using these principles in their own classroom.
MyReadingTablet (MRT) (2nd Place)
Team Members: Lisa Fu, Gemma Gooding, Thomas Heeren, Kate Hou, Kiki Adhinugraha (Monash University)
This project will create a portable reading device – MyReadingTablet (MRT) – equipped with breakthrough WordSwitch technology, which will allow diverse learners to successfully navigate complex texts despite limited reading proficiencies. The hundreds of e-books pre-loaded on MRT will feature a variety of topics/genres to spark curiosity and maintain young children’s reading motivation. The most innovative aspect of the solar-power enhanced MRT is the reader’s ability to adjust the reading level of the e-books. Currently, most reading tablets offer unknown words to be clicked on and defined using an online dictionary, which is helpful for adult readers but somewhat impractical for beginning readers. Presently, there is no existing technology that provides for unknown words to be switched for another word, let alone a word of an easier readability with the same meaning. This aspect of MRT sets it apart from other devices and will revolutionize digital reading for beginning readers.
Padhne.De (3rd Place)
Team Members: Laurent Arribe, Vibhore Vardan, Laura Desmond-Black, Timothy Meyers, Shomik Sarkar, Hasnain Nazar (UC Berkeley)
While many developing countries have come a long way in increasing literacy rates, certain populations, like children in rural India, are still struggling with low literacy rates. By leveraging the power of local experiences and knowledge, Padhne.De aims to increase literacy rates through a peer-based mobile platform. Padhne.De takes an existing interactive voice response model for community communication and allows older students to record short readings and micro-lesson plans. This learning system enhances children’s reading capabilities by complementing children’s existing modes of instruction, like teachers, tutors, and textbooks. Not only will households benefit by having a program flexible with their time schedule, but they will also appreciate receiving lessons more relevant to their native tongue. Building on team-members’ existing research projects in rural India, Padhne.De seeks to implement a pilot project over the course of the Indian academic year.
Gyaan (Honorable Mention)
Team Members: Sufia Siddiqui, Siddharth Agrawal, Ankita Bhosle, Divyakumar Menghani (UC Berkeley)
Gyaan means knowledge in Hindi. The Gyaan team intends to address the problem of inadequate English literacy in India by creating an IVR and web based ICT platform that will enable delivery of leveled content, delivery of instruction, and the assessment of students in satellite towns in India to improve their English reading competency. Content will be leveled and will be developed based on the contextually relevant topics. The content will be developed using eXeLearning, an open source content authoring tool. It will be delivered to students’ mobile phones both synchronously and asynchronously using Ustad Mobile. In asynchronous mode, students will be able to call a hotline to practice the reading material and complete the assessment for a particular module on their own. In synchronous mode, Gyaan will facilitate and enhance this learning experience, by connecting trained volunteers remotely with students in India over the phone using a VoIP platform. Through our project we aim to double students’ exposure to English outside of school and bring some discernible change in the way English education is imparted.

Open Data for Development
Sponsored by: AidData; The U.S. Global Development Lab; USAID’s Higher Education Solutions Network; The Blum Center for Developing Economies
Visualizing the Invisible (1st Place)
Team Members: Sophia Lay, Faye Ip (UC Berkeley)
This project seeks to develop an experiential learning tool that allows users to personally feel what it is like to be censored. The site would feature a highly visual and interactive system that allows users to see what content from their own document would be censored in China. The need for this project is twofold: there is a strong need to raise awareness among Americans about censorship in China to encourage citizen participation and engagement in free speech, and to collect more data for researchers to understand American’s perception and understanding of censorship in China. This visualization will allow users to submit their own content and then visually see words and phrases that are censored being removed from their document. The project will educate them of potential reasons for each removal, provide related articles that are censored in China and create an interactive and engaging narrative for users to recognize the importance of Internet freedom.
Impact evaluation made easy and affordable (2nd Place)
Team Members: Avantika Jalan, John Grams, Arjun Jasaal, Victor Gebhardt, Maximilian Zaenker (UC Berkeley)
This project creates a turnkey cloud product that guides service organizations in designing, collecting, and analyzing data for development projects. It then publishes proven projects to a marketplace for those interested in providing financial support. As more project data is published to this marketplace, it will grow into an open database of development project performance, and outcomes. This will help organizations providing interventions in the social sector to improve performance and demonstrate impact by clearly defining goals and methodology of the data collection process, improve survey questions, better manage data collection efforts, appropriately analyze the results, and quickly share these results with funders interested in validated projects. Finally, it will match funders with validated projects that allow them to monitor progress and target support for interventions proven in context.
USeeData (3rd Place)
Team Members: Anthony Suen, Daniel Dobalian, Jeremy Wan, Kyle Patel, Christine Puthoff, Mina Han (UC Berkeley)
As a field, environmental science has not yet had the impact it needs to have on the general public, mostly due to limited amount of exposure to information. A powerful visualization tool would help bring all types environmental causes to the forefront and help the general population understand how the environment influences their day to day lives. This project seeks to achieve that goal by creating an open source environmental data visualization suite for researchers and data scientists. The tool set will be especially tailored toward geographical and energy related data; however, the end project will create a much more versatile set of abilities. This tool would make it incredibly simple for researchers to submit any kind of geographic data and create meaningful visualizations of that data, without the need for much technical knowledge on the part of the researchers.

Scaling Up Big Ideas
Sponsored by: Blum Center for Developing Economies
India Smiles (1st Place)
Team Members: Nehaa Khadka, Marilyn Stephen, Kristina Ronsin, Shampa Roy, Abhishek Bhatia, Aarti Kumar, Arianna Heyer (UC Berkeley)
India is currently experiencing rapid economic and industrial expansion, yet, is plagued by the poor health and nutrition of its people. Older approaches to addressing nutritional deficiencies are not as effective as “modern malnutrition” because one of the primary causal factors has only recently emerged: As India becomes a more developed country, its citizens have adopted the dietary habits of other developed nations, falling victim to the “nutrition transition”, or switch from traditional food to processed convenience foods. India Smiles is a unique community-based intervention with a focus on prevention of childhood malnutrition through oral hygiene education and childhood cavity prevention. Using low-cost and effective interventions and health education modules that utilize community health workers, the project works with children aged birth through six and their families to improve the oral health and nutrition status of children in the greater Mumbai, India area.
Adelante – Youth Empowerment Program (2nd Place)
Team Members: Agueda Castro, Jose Flores, Cristian De Leon (UC Berkeley)
The Adelante Youth Empowerment Program is a 6-week summer program that serves to motivate at-risk Mexican youth to pursue higher education and professional careers. This is achieved through the use of academic competition-based learning and entrepreneurship-based learning where students lead and develop community development projects. The project will develop fun and engaging STEM and leadership development-based projects while mentoring them to lead their own projects. Also provided are scholarships and mentorship to students who choose to continue their educational journey. The community development projects that the students lead and develop will further provide them with a sense of belonging and purpose. The team expects that Adelante youth will set an example to other community members in how they can be productive and conscious members of society. They will also become mentor figures to other youth who are at risk of dropping out of school.
Emmunify: A Simple Tool to Save Lives with Vaccination (3rd Place)
Team Members: Isheeta Madeka, Jennifer Sisto, Emma Dubin-Rouda, Samantha Ngo, Jessica Watterson, Anandomoy Sen, Julia Walsh (UC Berkeley)
Globally, millions of children die from vaccine preventable diseases because they are not fully immunized. In North India, fewer than 50% of children are fully immunized; Emmunify uses communications technology to help vaccinate more infants so they can live longer and healthier, perform better in school, and escape poverty. Emmunify effectively and efficiently tracks the status of each child, reminds clients of where and when vaccines are available, facilitates logistics and supply by aggregating utilization and supply data, and eliminates paper records. It is an innovative low cost, focused portable electronic medical record (EMR) that digitizes and replaces the frequently lost or mutilated paper immunization record. It holds multiple copies of each patient’s vaccination record to ensure the data is not lost – in the cloud-based database and stored on an RFID sticker placed on the family’s mobile phone, an item that is always carried with the patient.
Transcense – Seamless Deaf/hearing conversations (3rd Place)
Team Members: Pieter Doevendans, Thibault Duchemin, Noore Kadri, Skinner Cheng (UC Berkeley)
Transcense makes group conversations possible for 360 million people with hearing loss. With Transcense they can freely communicate with their hearing peers again. Current solutions are unreliable, unaffordable and not adaptable to situations where multiple people are talking in professional or personal gatherings. By connecting smartphones in a room through a mobile app, and using cloud-based speech recognition and speaker identification technologies, Transcense is able to show to the hard-of-hearing person in less than a second, who says what.

2015 Big Ideas People’s Choice Video Contest Commences

BPCVC_logoPublic voting has begun for the 2015 Big Ideas People’s Choice Video Contest. Twenty-five innovative, student-led teams are now vying for $2,500 to support their social impact projects. The videos represent the broad scope and diversity of the projects in this year’s Big Ideas contest, covering issues such as clean water, mobile education, food security, and renewable energy.

Since 2005, the Big Ideas@Berkeley contest has supported student social innovation. The annual competition now spans 18 universities across the U.S., Uganda, and Australia. In November 2014, more than 200 student teams, representing over 700 students submitted ideas. Since then, finalists have been through two rounds of judging, an eight-week mentorship period, and numerous workshops to help them refine their ideas. Winners will be formally announced at the Big Ideas Awards Celebration on May 5, 2:00-4:00pm, in B100 Blum Hall at UC Berkeley.

The People’s Choice Video Contest is an additional way for teams to gain funding and support for their ideas, as well as a means to showcase the variety of this year’s projects. “The video contest is a terrific opportunity for these student innovators to talk directly to the public about the incredible work they are doing,” said Big Ideas Manager Phillip Denny. “Anyone who watches these videos will immediately sense the passion of the students and be inspired by their creative projects to improve society.”

Videos are now available for public vote on the Big Ideas Facebook page. Don’t miss your opportunity to help choose this year’s winner: http://bit.ly/1bLj4fP Voting will take place until Monday, May 4. The video with the most votes will receive a $2,500 award and will be announced at the Big Ideas Awards Celebration on May 5.

For more information, please contact the Big Ideas team:
bigideas [at] berkeley.edu
(510) 666-9120

Announcing the 2015 Grand Prize Pitch Day Finalists!

In November 2014, nearly 200 teams representing over 700 students applied to the Big Ideas@Berkeley student innovation contest with their plans and projects to improve society.  On April 28, six of the most inspiring and promising teams will pitch their projects to a panel of distinguished judges with the aim of receiving up to $5,000 in additional seed funding. The third annual Big Ideas Grand Prize Pitch Day promises to be an exciting event, involving a wide range of issues, such as improving children’s literacy, clean water solutions, culturally-based urban gardening, and cutting-edge technologies to assist physically disabled individuals.

Tarpeh-ImageThroughout the 2014-2015 academic year, these teams have taken advantage of information sessions, writing workshops, judging feedback, advising hours, 8-week mentorships, and other Big Ideas resources, in order to refine their ideas and transform them into projects with potential for real-world impact. Andrew Chong, a graduate student in the School of Information, is the team lead for Responsive City Lights, one of the six teams invited to Pitch Day. “Being part of Big Ideas at UC Berkeley has been a real boon to our project to develop a responsive system of city lights to enliven and extend the life of city streets as public spaces,” said Chong. “Our team is elated to be part of the Grand Prize Pitch Day and excited to see what other teams are working on.”

Ashley Lohmann, a first year MBA in the Haas School of Business, will pitch her team’s idea to help raise awareness about social innovations currently being developed in the Middle East.  “For our team, Big Ideas has been invaluable to our progress. As I’m sure everyone who has started a project or a venture knows, one of the most difficult tasks is moving from idea to implementation. Big Ideas gave us that push. We’re looking forward to the opportunity to share our work and our passion, and engage with the judging panel and our fellow colleagues.”

Pitch Day, which is open to the campus community, will be held April 28, 5:00 pm-8:30pm, in Blum Hall. There, contestants will deliver five-minute pitches followed by a question and answer sessions with the judges and audience members. There will be a welcoming reception from 5:00 pm to 5:30 pm, followed by finalist pitches from 5:30 pm to 7:30 pm. Additional networking with Bay Area industry leaders and with students will follow, while the judges decide the evening’s winners. Throughout the event, there will also be a “Big Vote,” whereby audience members can learn about all the ideas in this year’s contest and vote for their favorites. Grand Prize winners will be announced at 8:30 pm.

Please join us for this inspiring event and root for your favorite Big Idea!

2015 Pitch Day Contestants:
Campus and Community Impact
Responsive City Lights: Urban Streets as Public Spaces (UC Berkeley): Responsive City Lights uses interactive light installations to enhance the perception of streets as engaging public spaces. The project reduces crime by increasing foot traffic and pedestrian interaction, bringing the Internet of Things into urban spaces to help fulfill a vital social need.
BCAPI (UC Berkeley): BCAPI is developing a powerful software and hardware package that will enable technology developers and researchers to create a range of Brain Computer Interfacing (BCI) technologies to assist people with physical disabilities who lack control of their bodies but still control their minds.
Bahay Kubo – Gardens of Living Tradition (UC Berkeley): Bahay Kubo (“Little House”) revitalizes Filipino food and culture to promote health through the creation of a culturally-based garden and culinary arts program. Bahay Kubo’s purpose is to lift up sustainable, healthy Filipino food practices that can ignite a culture shift toward good health.
Global Impact
Creating Decodable Readers in Haitian Creole (College of William & Mary): This project employs local teachers to create and teach reading materials that integrate Haiti’s mother-tongue and native culture. At its core, it is a software application that enables writers to create books for beginning readers using a systematic phonics approach.
Clean Water for Crops: As Simple as Sand and Seeds (UC Davis): This project will construct and operate a pilot-scale, slow seed-sand filtration system at UC Davis to assess the feasibility of a drinking water treatment technology, prior to building a pilot-scale system in Sololá, Guatemala in order to adjust the system to local conditions.
Amplify Impact (UC Berkeley): Amplify Impact raises global awareness about social innovation in the Middle East by providing an online platform for nonprofits and socially minded for-profits to produce and distribute story-driven, low-cost videos. The team envisions a world where initiatives that are catalyzing opportunity, hope, and positive change receive the attention they deserve.

For additional information:
(510) 666-9120
bigideas@berkeley.edu

Enabling Student Entrepreneurship: NextDrop

In 2011, Thejovardhana Kote, Emily Kumpel, Ari Olmos, and Anu Sridharan won in the Scaling Up category for NextDrop.NextDrop uses mobile technology to deliver text messages to citizens about the availability of water in their areas.

In this series of Q&As, past winners of the BigIdeas@Berkeley social innovation contest describe how they developed their ideas and are implementing them.

In 2011, Thejovardhana Kote (MIMS, School of Information, 2011), Emily Kumpel (PhD, Civil and Environmental Engineering, 2013), Ari Olmos (MPP, 2011), and Anu Sridharan (MS, Civil Systems Engineering, 2011) won in the Scaling Up category for NextDrop. NextDrop uses mobile technology to deliver text messages to citizens about the availability of water in their areas.

The NextDrop teamWhere did you get the idea for your organization?
Co-founder Emily Kumpel, a former student of Blum Center affiliated faculty member Kara Nelson, was collecting water samples in Hubli Dharwad, India, for her Ph.D. thesis. She realized that most of her time was spent waiting for the water and she thought that if it was a problem for her it was probably a problem for other people. She took this problem to a graduate school course at the School of Information at UC Berkeley and a project team was formed. The project evolved into a business plan which eventually turned into NextDrop.

What does your organization do today and what is its impact?
NextDrop connects citizens and governments through data, creating smarter cities.

How has the idea evolved since you started?
Originally the idea was to send text messages to citizens about water supply availability. Over time, utility engineers in India have used this information to improve their operations. We’ve also built applications and products on top of our core platform of sending text messages about water availability.

What have been the biggest challenges in turning your social impact idea into a reality?
Developing the right culture for the organization — one that promotes healthy conflict between team members and encourages personal introspection. Finding the right people to come on board.

If you could go back and change one thing you did, what would it be?
We would fail faster and develop a culture that embraces failure.

Where did you get your most useful advice? (Why was this advice so useful?)
Reading literature that comes from Silicon Valley; sharing with other entrepreneurs and investors. These resources provided much-needed perspective.

How did you find time to develop your project?
We all quit our jobs.

How did you grow a team?
We first developed the right set of values and principles between our co-founders. We then sought out smart, creative people who shared those values and principles.

How did you get funding and resources?
Business plan competitions, grants, venture capital funding, revenue from customers.

At what point did you know your project had wings?
When co-founder and CEO Anu Sridharan signed up 20,000 people in two months during the pilot stage.

What advice would you give to budding social entrepreneurs?
Continuously develop your personal growth. Organizational culture is the most effective and sustainable way to hold people accountable.

What’s next for your organization?
Next is to scale our operations across India.

Enabling Student Entrepreneurship: Sam Kirschner and Jeremy Fiance’s Free Ventures

013, Sam Kirschner and Jeremy Fiance won in the Improving Student Life category for Free Ventures. Free Ventures is a UC Berkeley student group that provides guidance and resources for student-launched companies.

Sam Kirschner (left), Jeremy Fiance (right)
Sam Kirschner (left), Jeremy Fiance (right)

In this series of Q&As, past winners of the BigIdeas@Berkeley social innovation contest describe how they developed their ideas and are implementing them.

In 2013, Sam Kirschner (Statistics, 2014) and Jeremy Fiance (Interdisciplinary Studies, 2014) won in the Improving Student Life category for Free Ventures. Free Ventures is a UC Berkeley student group that provides guidance and resources for student-launched companies. Its goal is to help students push forward their early-stage ideas by launching a product, obtaining funding, or getting into an established incubator.

Where did you get the idea for your organization?
The idea stemmed from a series of conversations among leaders of various organizations at UC Berkeley about the lack of an innovation ecosystem. Most resources were hard to find, didn’t support undergraduates, or didn’t really help students work on ideas for projects or companies outside of class. Students also lacked a central space to engage in this kind of work, not to mention a program or funding source to support them. We studied a dozen universities across the country to see how they solved this problem themselves, and built out the Free Ventures framework from there.

How has the idea evolved since you started?
We’ve seen our impact grow beyond the population we initially focused in on. We quickly realized that the problems we were solving were being felt by the entire student population, not just undergraduates. Although graduate students were never an intended population for the program, we’ve worked with MBAs, and students from the School of Information, Optometry, and even PhDs in Computer Science. We also saw a huge need for a similar, less structured program for companies early in the process of growing and proving a product. We started Free University, a program meant to precede participation in Free Ventures, and provide many of the same benefits but with less structure, commitments, and expectations.

What have been the biggest challenges in turning your social impact idea into a reality?
For us, the University’s bureaucracy has been a constant challenge. We’ve found time and time again that although the school has the best of intentions, many things don’t move quickly on campus. When trying to work as efficiently as possible, we’ve had to find many ways to be scrappy and know when to interface with the university and when not to.

What were your biggest mistakes? If you could do one thing over again, what would it be?
We wish we had started earlier with the work we were doing on campus. By the time we deeply understood the problem we were addressing and could formulate a solution, we were already at the end of our junior year. Getting exposure to holes in the campus ecosystem and finding ways to create new initiatives takes a lot of time.

Where did you get your most useful advice?
Other schools that had already dealt with this problem were an incredible asset to us. Programs solving similar challenges on their campus in terms of supporting young entrepreneurs have been implemented at Stanford, MIT, and the University of Pennsylvania, just to name a few. The students who helped form and run those programs gave us early validation, ideas of what works and what doesn’t, and thoughts as to how we could build an organization tailored to our own campus.

How did you find time to develop your project?
Free Ventures became our core extracurricular activity. Many hours a week went into moving the program forward, and I dropped pretty much everything else but school and keeping myself healthy and happy for a while. When you really care about something, you find time and make it work.

How did you grow a team?
This is one of the hardest things to do. We initially found students interested in solving the same problems on campus, and had them join us. From there, word spread about what we were doing, and things grew organically. Finding young people interested in working on entrepreneurship who are highly competent, hardworking, and aren’t already busy with other things has been hard. We’re always looking for new ways to find strong students to work with us, and love it when people reach out to hear more.

How did you get funding and resources?
Big Ideas was our first major breakthrough for funding, and it was critical in our development. It was just the start for us, given the scope of what we wanted to do. Finding companies to provide us with free resources has been a process of steadily building partnerships and credibility. Working with companies like Amazon, Google, WeWork, and Alchemy API has been incredibly fulfilling. We’ve also been lucky to get private donations from alumni, as well as amazing sponsors for our semesterly Demo Day.

At what point did you know your project had wings?
Just four months after launching, one of the companies in our first class raised a seed round of half a million dollars, with the first investment from Dorm Room Fund. After that we were all like, “Whoa, this is real.” It really put things into perspective and reminded us that we were actually giving these students a huge boost in what they were doing.

What do social entrepreneurs most need from the university to flourish?
The university has a lot to offer in terms of validating an idea, building legitimacy, and getting off the ground. Being associated with UC Berkeley alone is such a huge accomplishment in the eyes of many people, and the access we have to brilliant minds and change-makers here is incredible. Reach out to faculty who can be your champions, check out programs like the Social Innovator On-Ramp, Free Ventures, and countless others that can help be a guiding light and sandbox to test things.

What advice would you give to budding social entrepreneurs?
Many things comes down to hard work in the end. It sounds super cliché, but it is really clear that the more time you put in, the more things fall into place. People see that you are dedicated, you get more exposure for what you’re working on, you find more inroads to getting money, and you generally build more momentum.

To learn more about Free Ventures, visit their website at http://freeventures.org, and feel free to email free@berkeley.edu to find out how you can help the team running Free Ventures.

Teaching Leadership, Female to Female

Frustrated yet motivated, the five decided to start a summer leadership camp for low-income female students and call it 100 Strong.

100 strong 2
By Andrea Guzman

In 2012, fourth year Cal undergrad Vrinda Agarwal landed an internship at Senator Barbara Boxer’s office in Oakland, fielding calls from constituents. She knew that people rarely called to commend state employees on state policies, but she was shocked by the number of people whose complaints stemmed from problems of poverty and inequality.

“It didn’t make sense to me that I was answering so many calls from people requesting additional welfare services, wondering when their names would be pulled off affordable housing lists, and struggling to fund their children’s college education,” said Agarwal, who is studying political science, public policy, and legal studies.

Frustrated yet motivated, Agarwal called on four fellow female students—Julie Brown, Madeeha Ghori, Smriti Joneja, and Ruhi Nath—whom she describes as “incredible leaders, role models, and feminists.” In November 2012, at Berkeley’s Caffe Strada, the five decided to start a summer leadership camp for low-income female students and call it 100 Strong.

But as the team started to map out a plan through their participation in the student innovation contest BigIdeas@Berkeley, it changed its model. Agarwal describes attending an after-school program for low-income students and noticing that the group was about 20 percent female and 80 percent male. She felt compelled to work solely with girls—who she knew needed more support to graduate from high school and go on to college—and to provide them leadership training throughout the academic year.
100 strong
“Whether applying for a job or for college, there is always some question about leadership experience,” said Nath, a 4th year student majoring in Public Health. “Leadership has become a transferrable skill and we wanted to provide that resource.”

In May 2013, 100 Strong won third place in the Big Ideas competition in the global poverty alleviation category, earning it $5,000 in startup funds. Its mission is to have 100 female middle and high school students from the Bay Area participate in a yearlong leadership training and mentorship program with female UC Berkeley students.

Throughout the academic year, female UC Berkeley students mentor girls through weekly workshops and sessions. The mentors help guide the students to create their own social impact projects that will create a positive change in their high schools or local community. Mentee projects can include a composting program, blood drives, or teaming up with a nonprofit to host a fashion show.

“We encourage girls to start diverse programs that benefit their communities, whether it is a coding academy for other low-income women or a community garden,” said Agarwal.

In addition to the weekly program, 100 Strong also holds weekend intensives for its mentees. The high school students spend the four days in residential housing and attend workshops, leadership and team building activities, tours of the campus, and guest speaker events to get them excited by their post-graduate possibilities.

During the 2014 fall semester, 100 Strong board members held a student-led DeCal course, to train mentors on topics such as structural poverty, gender discrimination, and public speaking skills. The students’ final project is to develop a workshop to present to the mentees in the spring of 2015.

Increasingly, 100 Strong finds validation for its model from external studies. The 2013 report “The Role of Risk: Mentoring Experiences and Outcomes for Youth with Varying Risk Profiles,” for example, found that mentorship programs can lead to gains in social acceptance and academic attitudes and grades. 

100_Strong-700x466Yet like any new organization, 100 Strong had to overcome unexpected challenges. One of the biggest was the difficulty of finding students to mentor. While some schools expressed interest and support for 100 Strong, many were unable to dedicate the time necessary to introduce the program into their schools.

“Through the process, we realized how busy administrators and teachers are,” said Nath. “While they expressed interest, they just didn’t have the capacity to follow up.”  

Despite such obstacles, in its 2012-2013 pilot year, 100 Strong trained 23 mentors and about 20 mentees. This academic year, the mentors are serving all 50 8th grade female students at REALM Charter Middle School in Berkeley. To continue its growth, 100 Strong is working on measuring and analyzing the impact of its program.

“We have to remember that the program must ultimately benefit the mentors and mentees,” said Chief Financial Officer Michelle Nie, a second year student intending to major in Business Administration. “By making sure we’re creating a positive impact, we can improve our program even more effectively.”

100 Strong is participating in a crowdfunding campaign with Indiegogo to raise $5,000. The money would help the organization reach its goal of mentoring 100 students per year, fund mentee community service projects, and alleviate some of the time the100 Strong team spends on raising money for its programs.

The co-founders must also face that they are all graduating in 2015 and will likely leave the Bay Area. Sustainability has thus become a focus of 100 Strong; the founding team is in the process of getting 501(c)3 nonprofit status and cultivating 100 Strong’s new leadership among its younger mentors. Ultimately, 100 Strong’s founders hope to create a model that can be incorporated into campuses nationwide.

“There are so many low-income communities across the country in which women do not have the same opportunities as their male cohorts, have lower graduation rates, and ultimately becoming underrepresented in higher education,” said Agarwal. “I want women across the country to have the opportunities that 100 Strong provides: mentorship, the chance the practice their leadership skills, and the ability to start a community project of their own.”

“The International Rescue Committee’s New Roots Program”: 2014 Finding Big Ideas Winning Essay

The first New Roots program started in 2009 at the San Diego office of the International Rescue Committee (IRC) when a group of Somali Bantu refugees were resettled in a nearby suburb.

By Jennifer Fei

This essay is one of two winning entries to the 2014 Finding Big Ideas Essay Contest. The other winner is Shrey Goel’s essay, “Rendering the Private Public: A Collective Approach to Slum Improvement.” Last year’s winners were Courtney Mullen’s essay “Belenpampa Clinic,” and Narissa Iqbal Allibhai’s “Young Artistic Leaders Rising from the Slum.”

Fei-Group 1The first New Roots program started in 2009 at the San Diego office of the International Rescue Committee (IRC) when a group of Somali Bantu refugees were resettled in a nearby suburb. When caseworkers and program managers realized that this particular group of refugees was having a difficult time adjusting and thriving to their new life in the United States, they asked what they could possibly do to make the transition easier. The Somali refugees replied that they were farmers, and would prefer to be close to the land in any way that could help bring them back to a life they once knew. A small community garden was established shortly thereafter to add an experiential component to the IRC’s resettlement services. Currently, the farm offers large market production beds, designated areas for users to compost, and even a place to participate in bee and chicken coop keeping.
Like most IRC refugee resettlement programs, the New Roots program is offered nationwide. Currently, 16 of the 22 IRC offices across the United States provide gardening and agricultural opportunities to those they assist. Shared goals of the program unite offices in one unified mission statement – to provide refugees with a safe gardening and food production space in which they can integrate their homeland expertise. Implementation depends on both the reality of and needs in the geographic location of the specific office. For instance, the needs and availability of resources such as land to start gardens and farms in Phoenix, Arizona differ greatly from the availability of land around the New York Regional Office. Despite this, a broad network of program managers and directors pull and share resources from one another to constantly work towards improving the various New Roots programs across the nation.
According to Kathleen McTigue, New Roots Program Manager at the IRC’s New York Regional Office, 50% of resettled refugees have some sort of agricultural background – be it through farming, food production, vending, or marketing – and thus have grown up with a sense of close relationship to their food. This makes sense – the majority of IRC refugee clients (excluding Iraqi and Afghani Special Immigrant Visas) come from conflict-torn regions of West Africa and Southeast Asia. When the Family Education coordinator started the New York Regional Office’s New Roots program in 2011, the IRC maintained one small garden bed at Drew Gardens in the Bronx, NY. Since then, the land rights licensing agreements have expanded the IRC’s gardening sites to two large plots at separate locations. Both locations are in the Bronx to maximize land area and proximity to low-income refugees whose first apartments, upon resettlement, are typically located in this borough.

The New Roots program works well for many reasons. First, refugees are able to apply agricultural knowledge and experiences from their home countries to their new lives in the United States. This empowerment is especially crucial in an environment where refugees may feel that their previous skills and work experiences are inadequate for the highly sanitized and industrialized job market in major cities. Exposure to green gardening spaces can also be a therapeutic and healing space for refugees who are experiencing post-traumatic stress and/or a general weakened state as a result of their move to the US, especially when moving to an overwhelming, hyper-urban metropolis such as New York City. The New Roots program also facilitates community integration – by establishing a physical space for refugees to work together on a plot of land. They are able to work alongside each other, take part in group decision-making processes, and have an equal voice in this space. Kathleen McTigue mentions that this type of work environment often differs from the more socially and politically oppressive communities that refugees, especially young women, may come from. There is a strong sense of dignity established for refugees who are empowered to take a physical space of land and challenge themselves to be productive with it. An economic development component also strengthens the validity of the New Roots program: if refugees are able to successfully grow fruits and vegetables, then they are able to reduce food spending at supermarkets and grocery stores. Furthermore, in some cities, New Roots participants are looking to expand beyond small-scale production to start their own farm businesses.

Fei-Aerial View CropWithin the IRC community, the New Roots program serves to foster cross-cultural understanding. Deciding what type of seeds to sow and for what purposes initiates multicultural dialogues about culture and cuisine from around the world, bridging the cultural differences that may exist between refugees. There is also much to be said about providing fresh food to refugees in need in low-income and economically disadvantaged situations, and about improving community health. Excess produce from the week’s harvest is washed and brought to the IRC office, where refugees can come by and take however much they need for their own nutritional benefit. This also helps refugees who are not yet adjusted enough to their new homes to be able to go to the grocery store in their neighborhood to access the food they need to survive in their initial weeks in the US.

From an economic empowerment perspective, the New Roots garden provides refugees with an option to take on an experiential learning opportunity. Working at the garden helps build resumes while re-familiarizing themselves with farming practices that may seem familiar in concept but differ in practice based on new terrain, norms, and climate conditions. Even though farming practices may share common fundamental features, the New Roots program  must also account for gaps in knowledge, experiences, and expectations between the refugees and the local American farmers and practices in their new cities. IRC Employment specialists, who are focused on career development assistance for refugees, are currently working in conjunction with Kathleen McTigue, the New Roots team, and employer partners in food-related industries to create an employment pipeline program through the New Roots program. Through this pipeline program, refugees’ experiences as farmers in the New Roots space can translate to meaningful professional development experiences for those who wish to work in the food services and/or production industries in the future. As a sort of guaranteed first job, the IRC hopes to build upon the New Roots program so that it may become a source of stable employment and skill-building necessary to navigate the experience-based needs of the US labor markets and employers.

McTigue’s main role as the sole Program Manager at the New York office, beyond simply maintaining the land, gardening upkeep, and community relations with the Department, is to conceptualize the impact of the New Roots program within the broader IRC resettlement services philosophy. She hires new interns and staff and researches initiatives that align with the goal of expanding the Program’s impact across national offices, and more specifically within the NY regional office specifically. With a Bachelors’ degree in International Development and Agricultural Economics, McTigue pulls from both her academic training and her experience in agriculture and NYC community gardening initiatives since she joined the IRC in May 2013. Beyond the garden’s direct impact, she has also worked on initiating the “Food Secure Resettlement” program within the IRC’s New York Regional Office’s core initial resettlement services that currently include housing, immigration, healthcare and employment access assistance.

McTigue’s vision incorporates the New Roots program into a broader nutrition education program within “Food Secure Resettlement” initiatives. As part of the IRC’s  overnight food amenities package provided to newly arrived refugees, McTigue asserts that a more culturally sensitive array of foods should be provided to better suit the tastes of the refugees during their initial days spent in their new homes. For instance, instead of offering American grocery staples including eggs, milk and bread to all refugees regardless of culture, McTigue has begun incorporating tea and rice as comforting and healthy food options for Southeast Asian refugees who arrive and are resettled through the IRC. “Unfamiliarity with a new place breeds vulnerability,” she explained. “Within the parameters of the Overnight Food budget, small changes can go a long way for refugees who are seeking familiarity in their new lives and homes.” McTigue’s work implies that nutrition education for refugees should be regarded as just as important as other core services in the resettlement process, prioritized on the same level as finding appropriate housing, employment and healthcare. For instance, McTigue has designed grocery store orientations and planned open-air farmers’ market outings to show refugees where they can access fresh food in their area. Federally funded Food Stamp and WIC check programs are also accepted at these vendors, which help weaken the barriers to access to affordable nutrition in the United States.

Community gardening is not a new concept and can be found consistently in major cities and metropolitan zones; New York City is no exception. Municipal and state governments in Boston, Atlanta, and Idaho, have established community gardens and farm networks for refugees and new immigrants. What makes the New Roots program in particular a Big Idea is its contextualization within a broader framework of the US refugee resettlement process as conceptualized by a large international non-profit. Despite the global scale on which IRC operates, the tangible community aspect of a community garden is certainly achieved through the geographically tailored New Roots program. During a visit to the Bronx New Roots Community Garden this past July for a World Refugee Day celebration, I was able to witness the children frolicking throughout the garden space, and families gathering to enjoy the production of their dedicated collective labor. At the office, refugees regularly express their joy in receiving fresh green onions, basil, kale, and root vegetables with which to cook dinner for their family. Based on McTigue’s observations of consistent attendance, engagement with the land, and the quality of their food production output every week as seen at the office, refugees from primarily farming backgrounds exhibit enthusiasm and diligence on the job at the garden.

The IRC’s institutional reach across its 22 U.S. offices certainly facilitates its ability to expand the New Roots program to other cities and areas within the nation. The community gardening work model would need to be further evaluated for cross- cultural applicability should international expansion become a goal for the New Roots program. However, by nature of it being a program to help refugees adjust to the new terrain of the United States, it makes more sense for the New Roots program to stay and develop its reach and program features domestically. Program managers like Kathleen McTigue could then focus on strengthening the core and peripheral elements of the New Roots program, including the gardens themselves, nutrition-based education, and initial resettlement resources and employment networks that are provided to supplement the New Roots Program farmers. This comprehensive approach to newly resettled refugees’ social and economic empowerment has truly been the key to the New Roots Program’s success thus far, and will certainly serve the initiative’s positive impact well into the future.