SMART Cookie

Iron-Deficiency Anemia is the major cause of illness and death in adolescent girls in developing countries, weakening an already vulnerable population and contributing to the cycle of poverty and gender inequality. Unfortunately, attempts to address iron-deficiency anemia in lower- and middle-income countries (LMICs) are often limited by bottlenecks in access, distribution, and community and cultural acceptance. These issues commonly bring well-funded, national-scale global public health initiatives to a halt. By utilizing naturally growing turkey berries, this initiative mobilizes a ubiquitously accessible, culturally integrated, and uniquely bioavailable plant-based iron supplementation solution to address iron-deficiency anemia in LMICs. In a first-of-its-kind randomized-controlled trial held in Ahafo, Ghana, turkey berry–fortified biscuits outperformed UNICEF’s nationwide initiative by a factor of triple, six times faster, and at a cost of roughly US$15 per adolescent girl over a month and a half.

Sotira

Sotira is a SaaS platform for sellers and resellers who sell products through Instagram or on ecommerce platforms like Etsy, Poshmark, Depop, Shopify, StockX and GOAT. This platform allows users to add all their income streams on one dashboard, so they can analyze and compare growth for each of them. Some features include ecommerce income stream management, financial tracking, expense tracking, sales logging, profit optimization and profit forecasting. Aditionally, it also helps sellers to easily create and mint NFTs to promote their small businesses and online stores and provides tools to help sellers analyze payments in different cryptocurrencies. Ultimately, Sotira plans on partnering with exchange platforms to enable sellers to invest profits from their ecommerce businesses into cryptocurrencies. By doing this, Sotira aims to help sellers and resellers, many of which are women, have a clear view into how much profit they are actually earning so they can optimize their income streams and price products more optimally.